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New Boat Dealers in San Diego, CA

21 of the 66 boat dealers we list in San Diego have new boats.

Map listings for 'boat dealer' mix new-inventory dealerships in with used-only lots and private brokers, and Google's info panel doesn't show which boats a dealer actually sells new. Every dealer on this page is confirmed to carry new boats from the dealership's own website or current inventory, not just a generic 'boat dealer' category tag.

  1. AGL Yacht Sales

    955 Harbor Island Dr, San Diego, CA 92101-1035

    New boatsUsed boatsFinancing
    Call Website Directions

  2. Big Bay Yachts

    2811 Dickens St, San Diego, CA 92106-2774

    8:30am-1:30pm

    New boatsUsed boatsService dept
    Call Website Directions

  3. Continental Yachts

    1561 Shelter Island Dr, San Diego, CA 92106-3102

    New boatsUsed boats
    Call Website Directions

  4. Cruising Yachts

    1880 Harbor Island Dr, San Diego, CA 92101-1019

    New boatsUsed boatsFinancing
    Call Website Directions

  5. Emerald Pacific Yachts

    955 Harbor Island Dr Ste 180, San Diego, CA 92101

    Mon-Fri 8am-5pm, Sat-Sun 9am-5pm

    New boatsUsed boatsService dept
    Call Website Directions

  6. Harbor Sailboats

    2040 Harbor Island Dr, San Diego, CA 92101-1018

    9am-5pm daily

    New boatsUsed boats
    Call Website Directions

  7. Inmar Boats

    San Diego, CA

    New boatsService deptParts
    Call Website Directions

  8. Jeff Brown Yachts

    2330 Shelter Island Dr, San Diego, CA 92106-3126

    New boatsUsed boatsService dept
    Call Website Directions

  9. Kusler Yachts - San Diego Yacht Broker

    1551 Shelter Island Dr, San Diego, CA 92106-3102

    Mon 12am-11:59pm, Tue 12am-11:59pm, Wed 12am-11:59pm, Thu 12am-11:59pm, Fri 12am-11:59pm, Sat 12am-11:59pm, Sun 12am-11:

    New boatsUsed boats
    Call Website Directions

  10. M2o Marine

    3645 Camino del Rio S, San Diego, CA 92108-4004

    Tue-Sat 9am-6pm

    New boatsUsed boatsService deptPartsFinancing
    Call Website Directions

  11. Marine Servicenter San Diego

    955 Harbor Island Dr Ste 160, San Diego, CA 92101

    New boatsUsed boatsService deptParts
    Call Website Directions

  12. Mikelson Yachts

    2330 Shelter Island Dr, San Diego, CA 92106-3126

    New boatsUsed boats
    Call Website Directions

  13. Shelter Island Inflatables

    2819 Canon St, San Diego, CA 92106-2707

    Mon-Fri 8:30am-5pm, Sat 8:30am-3pm

    New boatsService deptParts
    Call Website Directions

  14. South Coast Yachts

    955 Harbor Island Dr, San Diego, CA 92101-1035

    New boatsUsed boatsService dept
    Call Website Directions

  15. Sun Country Coastal

    955 Harbor Island Dr, San Diego, CA 92101-1035

    Mon-Sat 9am-5pm, Sun 10am-4pm

    New boatsUsed boatsService dept
    Call Website Directions

  16. Sun Country Yachts, San Diego, Marriott Marquis

    333 W Harbor Dr, San Diego, CA 92101

    Mon,Thu-Sat 9am-5pm, Sun 10am-4pm

    New boatsUsed boats
    Call Website Directions

  17. The Catamaran Company San Diego

    1561 Shelter Island Dr Unit 104, San Diego, CA 92106-3102

    New boatsUsed boatsService deptFinancingStorage
    Call Website Directions

  18. The Dinghy Doctor

    3302 Kurtz St, San Diego, CA 92110-4427

    New boatsService deptParts
    Call Website Directions

  19. Tracey Feinberg Yacht Broker

    955 Harbor Island Dr, San Diego, CA 92101-1035

    New boatsUsed boatsService dept
    Call Website Directions

  20. West Coast Multihulls

    955 Harbor Island Dr, San Diego, CA 92101-1035

    New boatsUsed boats
    Call Website Directions

  21. Worth Avenue Yachts - San Diego Yachts Sales & Charter

    501 W Broadway Ste 800, San Diego, CA 92101

    Mon-Fri 9am-5pm

    New boatsUsed boats
    Call Website Directions
Ask about factory warranty coverage before you sign. New-boat warranties vary widely by manufacturer and can differ from what's promised verbally, so get the exact warranty terms in writing before finalizing a purchase.

Also in San Diego

More in San Diego and California

New Boat Dealers near San Diego

Good to know

What's the difference between a boat dealer and a boat broker?

A dealer typically sells new boats directly from a manufacturer, often alongside used trade-ins, while a broker sells used boats on behalf of owners for a commission and usually doesn't carry new inventory. Dealers are the ones to check for factory warranties and manufacturer financing.

Can I negotiate the price on a new boat?

Yes — new boat prices at dealerships are generally negotiable, similar to buying a car, especially near the end of a model year or boating season when dealers want to clear inventory. It also helps to ask what's included, like trailer, rigging, or first service.