A map pin only tells you a dealer sells boats, not whether the lot has any used stock today — inventory turns over week to week and most listings never make it onto Google. Every dealer tagged here has used or pre-owned boats confirmed on their own website's inventory page or by phone with the sales desk.
Delavan 4
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American Marine of Delavan
4138 Carol St, Delavan, WI 53115-3339
Mon-Sat 9-4, Sun 9-3 (summer)
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Gage Marine
5167 State Road 50, Delavan, WI 53115-4201
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Reed's Marine
174 WI-50, Delavan, WI 53115
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Reed's Marine
6140 Mound Rd, Delavan, WI 53115-2965
Holcombe 4
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Awaken Marine and Pro-Shops Lake Holcombe
25272 Highway 27, Holcombe, WI 54745
Mon-Fri 8-5, Sat 8-12, Sun closed
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American Marine Lake Holcombe
26250 County Highway M, Holcombe, WI 54745-9433
Mon-Fri 9-5, Sat 9-1, Sun closed
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Awaken Marine and Pro-Shops
27415 281st St, Holcombe, WI 54745-5636
Mon-Fri 8am-5pm, Sat 8am-noon
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Lake Holcombe Dock & Lift LLC
27964 305th Ave, Holcombe, WI 54745-8804
Mon 9-5, Wed-Fri 9-5, Sat 9-12
Hayward 3
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American Marine Hayward
15643 W County Road B, Hayward, WI 54843-2680
Mon-Fri 8-5, Sat 9-2, Sun closed
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American Marine Hayward
15643 Co Rd B, Hayward, WI 54843
Mon-Fri 8-5, Sat 9-2, Sun closed
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Hayward Marine
15271 W State Road 77, Hayward, WI 54843-6417
Mon-Fri 9-5, Sat 9-3, Sun closed
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Bergersen Boat Co.
334 Interchange N, Lake Geneva, WI 53147-8916
Mon-Fri 9-4
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Melges Performance Sailboats
W3730 Forest Glen St, Lake Geneva, WI 53195-6602
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The Boat House Lake Geneva
N2062 S Lakeshore Dr, Lake Geneva, WI 53147
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Clarence's Harbor Inc
N7288 Winnebago Dr, Fond du Lac, WI 54935-2749
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Moon Marine
N7375 Mosher Dr, Fond du Lac, WI 54937-8430
Hudson 2
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Hooper's Yachts
871 Tamarack Ln, Hudson, WI 54016-7408
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St. Croix Yacht Sales
116 Buckeye St, Hudson, WI 54016-4507
Kenosha 2
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Capt Jim's
5017 Sheridan Rd, Kenosha, WI 53140-3433
Tue-Fri 9-4, Sat 9-3
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Sail Place Inc
21 56th St, Kenosha, WI 53140-3798
Minocqua 2
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Gage Marine - Minocqua
8019 US Highway 51 S, Minocqua, WI 54548-9145
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Ryden Marine and Minocqua Yamaha
9724 WI-70, Minocqua, WI 54548-9753
Mon-Fri 8:30-5, Sat 9-1
Nekoosa 2
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Evenson's Marine Llc
590 County Road Z, Nekoosa, WI 54457-8963
Mon-Fri 9-5, Sat 9-2
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Evenson's Marine Llc
590 County Rd Z, Nekoosa, WI 54457
Mon-Fri 9-5, Sat 9-2
Oshkosh 2
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SkipperBud's
1351 Egg Harbor Ln, Oshkosh, WI 54904
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Sweetwater Performance Center
501 S Main St, Oshkosh, WI 54902-6055
Mon-Fri 8-4:30, Sat 9-1
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The Boat House Door County
2587 S Bay Shore Dr, Sister Bay, WI 54234
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Yacht Works Inc
10967 State Highway 42, Sister Bay, WI 54234-9640
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The Boat House Three Lakes
7453 Highway X, Three Lakes, WI 54562-9222
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The Boat House Three Lakes
6727 US-45, Three Lakes, WI 54562-9377
Wautoma 2
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Blackhawk Marine
W7461 State Road 21 73, Wautoma, WI 54982
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Mark's Quality Marine And Sport Shop
W7488 State Road 21 73, Wautoma, WI 54982-7708
Mon-Sat 8am-4pm, Sun 10-2
Allenton 1
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All Out Marine
6638 Nickel Ln, Allenton, WI 53002-9552
Mon-Fri 9-6, Sat 9-2, Sun closed
Appleton 1
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Sport-O-Motive
5501 W Neubert Rd, Appleton, WI 54913-6522
Mon-Fri 8:30-5/6, Sat 8:30-12, Sun closed
Arlington 1
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Mad City Marine/RV Sales INC.
N827 US Highway 51, Arlington, WI 53911-9779
Balsam Lake 1
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Breezy Bay Motor Sports
1950 100th St, Balsam Lake, WI 54810-2313
Mon-Fri 9-4, Sat 9-12, closed Dec-Mar
Bass Lake 1
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Timber Marine Services
14273W CR-K, Bass Lake, WI 54843
Mon-Fri 9-5, Sat 9-3, Sun by appt
Beloit 1
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Jerrys Sports Service - Lund Boat Dealer
3100 S Riverside Dr, Beloit, WI 53511-1529
Mon-Fri 8:30-5, Sat 9-12, Sun closed
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American Marine
1331 122nd St, Chippewa Falls, WI 54729-6353
Clinton 1
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TMC
937 14th Ave, Clinton, WI 54812-9135
Mon-Fri 8am-4:30pm
Delafield 1
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Gordy's Boat Sales
1766 Milwaukee St, Delafield, WI 53018-2017
Mon 8am-5pm, Tue 8am-5pm, Wed 8am-5pm, Thu 8am-5pm, Fri 8am-5pm, Sat 8am-5pm, Sun 8am-5pm
Eagle River 1
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Lifetime Lift and Dock
5051 WI-70 Trunk, Eagle River, WI 54521
East Troy 1
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East Troy Marine
2708 Main St, East Troy, WI 53120-1400
Tue-Fri 9-5, Sat 9-12
Fontana-on-Geneva Lake 1
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Lake Geneva Marine Co
454 Lake St, Fontana-on-Geneva Lake, WI 53125-1246
Hartford 1
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Kasten Marine
857 W State St, Hartford, WI 53027-1063
Mon-Fri 9-5, Sat-Sun closed
Hartland 1
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Sun Sport Marine Inc
710 Rose Dr, Hartland, WI 53029-8351
Houlton 1
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Bridgeport Marine
1441 Main St, Houlton, WI 54082-2041
Janesville 1
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Rock County Jet Ski Pwc Rpr
211 Glen St, Janesville, WI 53545-2421
Kaukauna 1
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Dave's Sport & Marine
N244 State Highway 55, Kaukauna, WI 54130
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American Marine La Crosse
922 Bainbridge St, La Crosse, WI 54603-1520
Mon-Fri 8-5, Sat 9-2
Lodi 1
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Don's Marine
N1401 WI-113, Lodi, WI 53555
Mon-Fri 8-5, Sat 9-2
Lomira 1
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The Boat Doc
N11463 Columbia Dr, Lomira, WI 53048-9766
Mon 9-6, Tue-Fri 9-5, Sat 9-12
Madison 1
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Redline Watersports
4805 Voges Rd, Madison, WI 53718-6955
Mon 12-5, Tue-Fri 9-5, Sat 9-3
Manitowoc 1
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The Boat House Manitowoc
6000 County Rd JJ, Manitowoc, WI 54220
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CenterPointe Yacht Services
700 S Water St, Milwaukee, WI 53204-1650
Mon-Fri 9-5, Sat 9-4
Montello 1
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Johnson's Boats & Motors
524 Underwood Ave, Montello, WI 53949-9250
Mon-Fri 8-5, Sat 8-2
Nashotah 1
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The Boat House Lake Country
W73 E Wisconsin Ave, Nashotah, WI 53058-9768
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Gordy's Boat Sales, Lake Country
20 S Main St, Oconomowoc, WI 53066-5255
Mon 8am-5pm, Tue 8am-5pm, Wed 8am-5pm, Thu 8am-5pm, Fri 8am-5pm, Sat 8am-5pm, Sun 8am-5pm
Pewaukee 1
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SkipperBud's
1030 Silvernail Rd, Pewaukee, WI 53072-5549
Port Washington 1
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Yamaha of Port Washington
540 W Grand Ave, Port Washington, WI 53074-2135
Tue-Sat 9am-6pm; Closed Sun-Mon
Prescott 1
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Tetzlaff Yacht Sales
451 2nd St, Prescott, WI 54021-1638
Racine 1
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Racine Riverside Marine
950 Erie St, Racine, WI 53402-5116
Mon-Fri 8am-4:30pm Sat 8am-12pm
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Kasten Marine
N128W21795 Holy Hill Rd, Richfield, WI 53076-9727
Mon-Fri 9am-5pm, Sat-Sun Closed
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Ride North Sheboygan
5425 Racetrack Rd, Sheboygan, WI 53081-1112
Tue-Sat varies; Closed Sun-Mon
Shell Lake 1
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Shell Lake Marine
800 N Lake Dr, Shell Lake, WI 54871
Mon-Fri 8-4:30 Sat 8-2 Sun Closed
St Germain 1
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Premier Powersports & Marine
7792 WI-70, St Germain, WI 54558-9122
Mon-Fri 8-5 Sat 8-4 Sun by Appt
Stephenson 1
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Twin Bridge Four Seasons
W11353 County Road X, Stephenson, WI 54114-8003
Mon-Fri 8-4 Sat 9-12 Sun by Appt
Sullivan 1
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Sun Sport Marine
502 Madison Ave, Sullivan, WI 53178-7102
Mon-Fri 10-5 Sat 9-1 Sun Closed
Van Dyne 1
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Wendts Marine Inc
N9691 Lakeshore Dr, Van Dyne, WI 54979-9703
Mon-Fri 9am-5pm Sat-Sun Closed
Walworth 1
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Munson Ski & Marine
W5749 County Road B, Walworth, WI 53184-5966
Tue-Fri 9-5 Sat 9-4 Sun 11-4 Closed Mon
Waunakee 1
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Pharo Marine
5341 W River Rd, Waunakee, WI 53597-9529
Mon-Fri 9-5 Sat 9-12 Sun Closed
Waupaca 1
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Peterson Marine Inc
E1171 CR-Q, Waupaca, WI 54981-9555
Mon-Fri 8-5 Sat Appt Sun Closed
Wausau 1
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Rib Mountain Marine
110 Flieth St, Wausau, WI 54401
Mon-Fri 9-5 Sat-Sun Closed
Whitewater 1
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The Boat House Whitewater
8066 Co Hwy P, Whitewater, WI 53190
Also in Wisconsin
- Boat Dealers with Service & Repair84
- New Boat Dealers68
- Boat Dealers with On-Site Storage54
- Boat Dealers with a Parts Department44
- Boat Dealers Offering Financing40
- Boat Winterization and Shrink Wrap38
- New and Used Fishing Boats for Sale35
- Pontoon Boat Dealers32
- Boats for Sale and Marine Inventory22
- Boat Dealers Offering Marine Loans and Financing16
- Boat Dealers Accepting Trade-Ins and Buyouts9
- Center Console Boats for Sale and Service8
- Boat Financing and Marine Loan Options8
Good to know
Do boat dealers sell used boats, or only new?
Most full-service dealers carry both, taking used boats in on trade when a customer upgrades to a new model. Pontoons and bass boats in the $8,000-$20,000 range turn over fastest; used boats sit anywhere from a few days to a couple months depending on season, with spring (March-May) bringing the deepest selection.
Is it cheaper to buy a used boat from a dealer or a private seller?
Dealers typically price 10-20% above private-party for the same boat, but that premium usually includes a mechanical inspection, a short warranty (30-90 days is common), and financing through the dealership. A private seller has no markup but also no recourse if the outboard fails a week later.
How to register a boat?
Boat registration is handled by state natural resources or motor vehicle departments upon submitting proof of ownership, a bill of sale, and required registration fees. After processing, you will receive official registration numbers and validation decals to display on your hull. Marine agencies across Wisconsin are available via BoatDealerAtlas with 74 local resources to guide your purchase.
How to get a boating license?
Obtaining a boating license generally requires completing an approved safe boating course online or in person, followed by passing a knowledge exam. Upon passing, state authorities issue a boater safety education card valid for life. Explore 74 marine services in Wisconsin on BoatDealerAtlas for local safety course recommendations.