Boat dealers range from full-service marinas carrying new factory-backed models to independent brokerages specializing in pre-owned inventory. A map pin shows the location, but it will not tell you if a shop focuses on freshwater pontoon boats, offshore center consoles, or heavy-duty aluminum fishing rigs. Choosing the right dealer often comes down to their on-site rigging services, winter storage options, and whether they handle trade-ins or consignment.
Oshkosh 10
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SkipperBud's
1351 Egg Harbor Ln, Oshkosh, WI 54904
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Sweetwater Performance Center
501 S Main St, Oshkosh, WI 54902-6055
Mon-Fri 8-4:30, Sat 9-1
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Merten Marine LTD
1087 Cozy Ln, Oshkosh, WI 54901-1404
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Oshkosh Dock & Lift LLC
4310 County Rd S, Oshkosh, WI 54904
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Slip 13 Lakeside Harbour - Home of the Nauti Dog.
500 N Campbell Rd, Oshkosh, WI 54902
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TWL Marine Oshkosh
5827 Green Valley Rd, Oshkosh, WI 54904-9718
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Marine 365
3235 W Fernau Ct, Oshkosh, WI 54901
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Moes Marine Service Inc
280 E Fernau Ave, Oshkosh, WI 54901-1240
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Shipyard Marine
2130 S Washburn St, Oshkosh, WI 54904-8949
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Hergert Sport Center
1232 N Sawyer St, Oshkosh, WI 54902-3377
Sturgeon Bay 10
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Ricks my Boat Guy-Centerpointe Marina
77 S 1st Ave, Sturgeon Bay, WI 54235-2545
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SkipperBud's
705 Quarterdeck Ln, Sturgeon Bay, WI 54235
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Bay Marine
6972 WI-42, Sturgeon Bay, WI 54235
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Calibre Boat Repair
61 Michigan St, Sturgeon Bay, WI 54235-2517
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Roen Salvage Company
180 E Redwood St, Sturgeon Bay, WI 54235
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Door County Boat Rentals
1627 Memorial Dr, Sturgeon Bay, WI 54235-1503
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Bentley Powerboats Inc
6870 County Road C, Sturgeon Bay, WI 54235-8636
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Fincantieri Marine Group
605 N 3rd Ave, Sturgeon Bay, WI 54235-2324
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Whitefish Bay Boat Launch Beach
Sturgeon Bay, WI
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Centerpointe Yacht Services
77 S 1st Ave, Sturgeon Bay, WI 54235-2545
Hayward 8
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American Marine Hayward
15643 W County Road B, Hayward, WI 54843-2680
Mon-Fri 8-5, Sat 9-2, Sun closed
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Hayward Marine
15271 W State Road 77, Hayward, WI 54843-6417
Mon-Fri 9-5, Sat 9-3, Sun closed
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American Marine Hayward
15643 Co Rd B, Hayward, WI 54843
Mon-Fri 8-5, Sat 9-2, Sun closed
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John's Motor Sports
10305 State Road 27, Hayward, WI 54843-2604
Mon-Fri 8-4:30, Sat 8-12:30, Sun closed
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Just-In and Out Docks and Services
10871 Smith Ct, Hayward, WI 54843
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Daves Outboard Motors
15380 W County Road B, Hayward, WI 54843-4204
Mon-Sat 9-3 (Apr-Oct), by chance offseason
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Northwoods Small Engine
7747 N Fox Ave, Hayward, WI 54843
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Earl's Marine Service
14273 W County Road K, Hayward, WI 54843-2165
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Williams Canvas LLC
1851 Allouez Ave, Green Bay, WI 54311
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Green Bay Marine Services
1017 McDonald St, Green Bay, WI 54303
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Pamp's Outboard
412 S Taylor St, Green Bay, WI 54303-2518
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South Bay Marina Service Center
101 Bay Beach Rd, Green Bay, WI 54302
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Ribjet Usa
922 Lambeau St, Green Bay, WI 54303-4753
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Skippers Choice Marine Supply
101 Bay Beach Rd, Green Bay, WI 54302-1205
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Jim's Outboard Service Inc
2787 Packerland Dr, Green Bay, WI 54313
Delavan 6
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American Marine of Delavan
4138 Carol St, Delavan, WI 53115-3339
Mon-Sat 9-4, Sun 9-3 (summer)
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Reed's Marine
6140 Mound Rd, Delavan, WI 53115-2965
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Reed's Marine
174 WI-50, Delavan, WI 53115
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Gage Marine
5167 State Road 50, Delavan, WI 53115-4201
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Lake Life Marine
208 Hallberg St, Delavan, WI 53115-2057
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Delavan Lake Boat Shed
5495 State Rd 50, Delavan, WI 53115
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Lifts and Docks
7998 State Highway 17 S, Eagle River, WI 54521-9203
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Lifetime Lift and Dock
5051 WI-70 Trunk, Eagle River, WI 54521
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Waterworks Specialists Inc
2347 Big Sky Dr, Eagle River, WI 54521-8143
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Canvas Products of Eagle River
530 US-45, Eagle River, WI 54521
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WORKS Dock & Lift
413 W Pine St, Eagle River, WI 54521
Mon-Fri: 8am-4pm
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Boat Sport Marina
3624 WI-70, Eagle River, WI 54521
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Moon Marine
N7375 Mosher Dr, Fond du Lac, WI 54937-8430
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Mr. Marine Inc
532 Water St, Fond du Lac, WI 54935-1919
Mon-Fri 9-5, Sat 9-12
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Clarence's Harbor Inc
N7288 Winnebago Dr, Fond du Lac, WI 54935-2749
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Nimmer Marine Service
N4010 Kelly Rd, Fond du Lac, WI 54937-7812
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Moon Marine
N7475 Osborn Way, Fond du Lac, WI 54937-8903
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Aqualand
N6250 Rolling Meadows Dr, Fond du Lac, WI 54937-9457
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The Boat House Lake Geneva
N2062 S Lakeshore Dr, Lake Geneva, WI 53147
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Melges Performance Sailboats
W3730 Forest Glen St, Lake Geneva, WI 53195-6602
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Bergersen Boat Co.
334 Interchange N, Lake Geneva, WI 53147-8916
Mon-Fri 9-4
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Streblow Custom Boats
251 Host Dr, Lake Geneva, WI 53147
Mon–Fri, 8:30 AM–4:30 PM | Sat & Sun, 10 AM–2 PM
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Lake Geneva Propeller
W1125 N Bloomfield Rd, Lake Geneva, WI 53147-4431
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Boat House
12 S Lake Shore Dr, Lake Geneva, WI 53147
Madison 6
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Redline Watersports
4805 Voges Rd, Madison, WI 53718-6955
Mon 12-5, Tue-Fri 9-5, Sat 9-3
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D.L. Anderson Co.
5440 Blue Bill Park Dr, Madison, WI 53704-7690
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West Marine
2455 W Broadway, Madison, WI 53713
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Boat Works of Madison
5331 Wayne Terrace, Madison, WI 53718
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Marine Tops Unlimited
219 N Fair Oaks Ave Ste B, Madison, WI 53714-1641
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Kris' Custom Sewing
3956 Hoepker Rd, Madison, WI 53718-6214
Minocqua 6
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Gage Marine - Minocqua
8019 US Highway 51 S, Minocqua, WI 54548-9145
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Ryden Marine and Minocqua Yamaha
9724 WI-70, Minocqua, WI 54548-9753
Mon-Fri 8:30-5, Sat 9-1
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Advantage Restorations
8635 Camp Pinemere Rd Ste A, Minocqua, WI 54548-9063
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Lakeside Dock and Lift
9883 WI-70, Minocqua, WI 54548
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Northern Dock and Lift
9799 Rylee Ln, Minocqua, WI 54548
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Hintze Boat Works, Inc.
9750 State Highway 70, Minocqua, WI 54548-9753
Pewaukee 6
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SkipperBud's
1030 Silvernail Rd, Pewaukee, WI 53072-5549
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Centerpointe Marine Pewaukee
400 Sussex St, Pewaukee, WI 53072-2525
Tue 9am-5pm, Wed 9am-5pm, Thu 9am-5pm, Fri 9am-5pm, Sat 9am-4pm, Sun 12am-12am, Mon 12am-12am, Mon 9am-5pm, Tue 9am-5pm,
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Harken Inc.
N15W24983 Bluemound Rd, Pewaukee, WI 53072
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S & R Marine Inc.
501 Hickory St, Pewaukee, WI 53072-3545
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Pewaukee Welding
N27W27107 Woodland Dr, Pewaukee, WI 53072
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Ken Reid Yachts
1030 Silvernail Rd, Pewaukee, WI 53072-5549
Appleton 5
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Sport-O-Motive
5501 W Neubert Rd, Appleton, WI 54913-6522
Mon-Fri 8:30-5/6, Sat 8:30-12, Sun closed
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Appleton Boats
2639 S Oneida St, Appleton, WI 54915-1700
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Manex Autos
2800 E Enterprise Ave, Appleton, WI 54913-7889
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B&c Custom Clean Llc
5530 W Neubert Rd Ste 108, Appleton, WI 54913-6535
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Appleton Area Marine Service And Repair
2600 Cold Spring Rd Apt D, Appleton, WI 54914-9025
Crivitz 5
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Bills Marine & Powersports
W12414 Eagle Rd, Crivitz, WI 54114
Mon-Fri 8-4, Wed closed, Sat 9-12
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Lakeside Dock & Lift
N7207 South US Highway 141, Crivitz, WI 54114
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Schmidt Boat Lifts & Docks - Crivitz
412 S Us Highway 141, Crivitz, WI 54114
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Popp's Marine
W11581 CR-X, Crivitz, WI 54114-8029
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Dyna-Ski
W6116 Pine Ln, Crivitz, WI 54114-7640
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American Marine La Crosse
922 Bainbridge St, La Crosse, WI 54603-1520
Mon-Fri 8-5, Sat 9-2
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Flynn's Custom Boat Covers Plus
2707 George St, La Crosse, WI 54603
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Holiday Marine
108 Clinton St, La Crosse, WI 54603-1562
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Powerhouse Marine
518 Logan St, La Crosse, WI 54603-2432
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Team Marine Service
68 Copeland Ave, La Crosse, WI 54603
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CenterPointe Yacht Services
700 S Water St, Milwaukee, WI 53204-1650
Mon-Fri 9-5, Sat 9-4
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Larsen Marine Service
520 S Water St, Milwaukee, WI 53204-1646
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North Sails
520 S Water St, Milwaukee, WI 53204
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Carefree Boat Club of Wisconsin
601 E Erie St, Milwaukee, WI 53202-6200
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Bay View Marina Mke
162 E Lincoln Ave, Milwaukee, WI 53207-1542
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Gordy's Boat Sales, Lake Country
20 S Main St, Oconomowoc, WI 53066-5255
Mon 8am-5pm, Tue 8am-5pm, Wed 8am-5pm, Thu 8am-5pm, Fri 8am-5pm, Sat 8am-5pm, Sun 8am-5pm
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Retzlaff Marine
728 E Wisconsin Ave, Oconomowoc, WI 53066-3045
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Tinus Marine
307 E Forest St, Oconomowoc, WI 53066-3705
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Blue Ribbon Fiberglass Repair
510 Dowd Ct, Oconomowoc, WI 53066-3923
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Lake Country Marine and Motorsports
54 Capitol Dr, Oconomowoc, WI 53066-2664
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The Boat House Three Lakes
6727 US-45, Three Lakes, WI 54562-9377
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The Boat House Three Lakes
7453 Highway X, Three Lakes, WI 54562-9222
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Sportsman's Service Center
6364 US-45, Three Lakes, WI 54562
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Anchor Marine & Storage
1037 WI-32, Three Lakes, WI 54562
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The Prop Shop
1388 Lake Terrace Dr, Three Lakes, WI 54562
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Midwest Marine & Barge Service, LLC
30341 Durand Ave, Burlington, WI 53105
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Action Marine Inc
5909 392nd Ave, Burlington, WI 53105-8537
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Lakes Area Marine
30725 Durand Ave, Burlington, WI 53105
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Marine Diversified Services
996 Pine St, Burlington, WI 53105
Fremont 4
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Fort Fremont Marine Inc
8969 CR-II, Fremont, WI 54940-9603
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Mid-State Marine
913 W State Road 110, Fremont, WI 54940-9094
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Wolf River Fishing & MORE, Fremont Wisconsin
Highway 10 & 110, Fremont, WI 54940
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Wolf River Marine
408 E Main St, Fremont, WI 54940-9792
Holcombe 4
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American Marine Lake Holcombe
26250 County Highway M, Holcombe, WI 54745-9433
Mon-Fri 9-5, Sat 9-1, Sun closed
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Awaken Marine and Pro-Shops Lake Holcombe
25272 Highway 27, Holcombe, WI 54745
Mon-Fri 8-5, Sat 8-12, Sun closed
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Lake Holcombe Dock & Lift LLC
27964 305th Ave, Holcombe, WI 54745-8804
Mon 9-5, Wed-Fri 9-5, Sat 9-12
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Awaken Marine and Pro-Shops
27415 281st St, Holcombe, WI 54745-5636
Mon-Fri 8am-5pm, Sat 8am-noon
Racine 4
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Racine Riverside Marine
950 Erie St, Racine, WI 53402-5116
Mon-Fri 8am-4:30pm Sat 8am-12pm
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Nielson Sailmakers
1117 N Main St, Racine, WI 53402
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Fairwinds Canvas
1322 State St, Racine, WI 53404
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Walk The Plank Marine
1509 Rapids Dr, Racine, WI 53404-2383
Walworth 4
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Munson Ski & Marine
W5749 County Road B, Walworth, WI 53184-5966
Tue-Fri 9-5 Sat 9-4 Sun 11-4 Closed Mon
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Munson Ski & Marine - Fontana
W5749 County Road B, Walworth, WI 53184-5966
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Undercover Canvas
696 Kenosha St, Walworth, WI 53184
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Austin Pier Service, Inc.
N1398 US-14, Walworth, WI 53184
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Outdoor Dock & Lifts
Showroom, 1117 Hwy 33, West Bend, WI 53095
Tue-Fri, 12pm - 5pm. Sat 9am - 2pm.
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Big Rivers LTD
4517 Dollar Dr, West Bend, WI 53095-8419
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Cedar Lake Sales and Service
3820 W Washington St, West Bend, WI 53095-2172
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Wisconsin’s Pontoon Superstore
West Bend, WI
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Northland Docks Inc.
10840 WI-70, Arbor Vitae, WI 54568
Monday-Friday 9-4pm, Saturday By Appointment, Closed Sunday
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DOCKshop
11106 Tuckaway Rd, Arbor Vitae, WI 54568
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Props Plus LLC
1020 Donna Dr, Arbor Vitae, WI 54568
Beloit 3
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Jerrys Sports Service - Lund Boat Dealer
3100 S Riverside Dr, Beloit, WI 53511-1529
Mon-Fri 8:30-5, Sat 9-12, Sun closed
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Leader Accessories
2820 S Prairie Ave Unit A, Beloit, WI 53511-1845
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Lee Marine & Computer Systems
2526 S Riverside Dr, Beloit, WI 53511
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American Marine
1331 122nd St, Chippewa Falls, WI 54729-6353
Mon–Fri: 8 AM – 5 PM Sat: 9 AM – 2 PM
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The Boat Center
321 W Prairie View Rd, Chippewa Falls, WI 54729-3343
Mon-Fri 9am-5pm, Sat 9am-1pm
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Zacho Sports Center Marine & Powersports
2449 S Prairie View Rd, Chippewa Falls, WI 54729-7504
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East Troy Marine
2708 Main St, East Troy, WI 53120-1400
Tue-Fri 9-5, Sat 9-12
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Complete Piers and Lifts
1948 Byrnes St, East Troy, WI 53120
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Preferred Marine Sales and Services LLC
33933 High Dr, East Troy, WI 53120-9603
Hudson 3
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Hooper's Yachts
871 Tamarack Ln, Hudson, WI 54016-7408
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Imperial Boat Repair
729 Exchange Dr, Hudson, WI 54016-7917
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St. Croix Yacht Sales
116 Buckeye St, Hudson, WI 54016-4507
Kenosha 3
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Capt Jim's
5017 Sheridan Rd, Kenosha, WI 53140-3433
Tue-Fri 9-4, Sat 9-3
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Sail Place Inc
21 56th St, Kenosha, WI 53140-3798
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Jalensky's Outdoors & Marine
5307 Green Bay Rd, Kenosha, WI 53144-3748
Lodi 3
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Don's Marine
N1401 WI-113, Lodi, WI 53555
Mon-Fri 8-5, Sat 9-2
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JD Hellenbrand
N1792 Ryan Rd, Lodi, WI 53555
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The Boat Guy LLC
107 Sunset Dr, Lodi, WI 53555
Nekoosa 3
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Evenson's Marine Llc
590 County Rd Z, Nekoosa, WI 54457
Mon-Fri 9-5, Sat 9-2
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Evenson's Marine Llc
590 County Road Z, Nekoosa, WI 54457-8963
Mon-Fri 9-5, Sat 9-2
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Knee Deep Shore Supplies, LLC.
384 State Road 13, Nekoosa, WI 54457-7806
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Docking Solutions
N7507 State Road 58, New Lisbon, WI 53950-9668
Monday — Friday
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V2 Boat Center
W6111 County Rd A, New Lisbon, WI 53950
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Castle Rock Marine, Inc.
N7107 State Road 58, New Lisbon, WI 53950
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Yamaha of Port Washington
540 W Grand Ave, Port Washington, WI 53074-2135
Tue-Sat 9am-6pm; Closed Sun-Mon
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Trionic Corp
222 E Main St, Port Washington, WI 53074
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Pro Glow Marine Detailing
1112 Bywater Dr Unit A, Port Washington, WI 53074-2193
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Bass Pro Shops/Cabela's Boating Center
33901 WI-35, Prairie du Chien, WI 53821
Mon - Sat : 09:00 AM - 09:00 PM Sun : 10:00 AM - 07:00 PM
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Southwest Marine & Motorsports
315 E Park St, Prairie du Chien, WI 53821
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Gremore Marine
32815 County Road K, Prairie du Chien, WI 53821-8138
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Norton's Dry Dock
W3886 Co Rd T, Princeton, WI 54968
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Cove Marine Services
N4925 WI-73, Princeton, WI 54968
Monday thru Friday, 7 a.m. – 4 p.m., Saturday, 9 a.m. – 12 p.m.
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Bblades Professional Propeller
N5007 WI-73, Princeton, WI 54968
Monday - Thursday 9am to 4pm
Shawano 3
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All Season Repair
1055 S Waukechon St, Shawano, WI 54166
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American Marine & Motorsports
830 E Green Bay St, Shawano, WI 54166
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American Marine & Motorsports Service Center
1100 E Green Bay St, Shawano, WI 54166-2206
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Ride North Sheboygan
5425 Racetrack Rd, Sheboygan, WI 53081-1112
Tue-Sat varies; Closed Sun-Mon
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Sheboygan Boat Doctors
1320 Niagara Ave, Sheboygan, WI 53081-3839
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M & H Outboard LLC
823 S Commerce St, Sheboygan, WI 53081
Suamico 3
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Green Bay Propeller & Marine
14480 Velp Ave, Suamico, WI 54173
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Bayside Ice & Marine Recovery
4120 Bayside Rd, Suamico, WI 54173-8546
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Marine 365
780 Longtail Beach Rd, Suamico, WI 54173-8023
Superior 3
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Lake Assault Boats
1 Clough Ave, Superior, WI 54880-1300
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Julian Boatworks
212 John Ave, Superior, WI 54880-1018
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Julian Boatworks
212 John Ave Ste B, Superior, WI 54880-1018
Waupaca 3
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Peterson Marine Inc
E1171 CR-Q, Waupaca, WI 54981-9555
Mon-Fri 8-5 Sat Appt Sun Closed
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Schmidt Boat Lifts & Docks - Waupaca
2229 Runway Dr, Waupaca, WI 54981
Monday - Friday: 9 am - 6 pm Saturday: 10 am - 2 pm
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Peterson Marine Showroom
N2493 Hwy 22 Waupaca, WI, Waupaca, WI 54981
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The Boat House Whitewater
8066 Co Hwy P, Whitewater, WI 53190
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Summerset Marine Construction
W3128 State Road 59, Whitewater, WI 53190-3035
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Al's Professional Fiberglass
578 E Clay St, Whitewater, WI 53190-2008
Bayfield 2
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Superior Sail Loft
107 Manypenny Ave Unit 101-D, Bayfield, WI 54814
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Northland Yachts
34475 Port Superior Rd, Bayfield, WI 54814-3502
Berlin 2
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Eureka Lock - Berlin Boat Club
144 N Pearl St, Berlin, WI 54923-1558
Saturday and Sunday from 9 am to 8 pm during the boating season
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Wemmers' Island Auto
224 Ripon Rd, Berlin, WI 54923
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Northwoods Lift and Dock
16878W WI-48, Birchwood, WI 54817
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Thomas Marine
122 E Elm Ave, Birchwood, WI 54817
Danbury 2
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Northern Lakes Marine LLC
3004 Lake 26 Rd, Danbury, WI 54830
Tue-Sat 8-4:30, Mon/Sun closed
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Webb Lake Marine, Inc
3004 Lake 26 Rd, Danbury, WI 54830-9283
De Pere 2
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N & J Marine
2226 Lost Ln, De Pere, WI 54115
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Mr. Outboard’s Watersports Marine
1785 Mid Valley Dr, De Pere, WI 54115-9101
Eagle 2
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Thurow's Mobile Marine Repair
542 Anton Ct, Eagle, WI 53119-2068
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ZMAX Waterfowl LLC
W357S8965 Godfrey Ln, Eagle, WI 53119-2328
By appointment
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Norton Boatworks
535 Commercial Ave, Green Lake, WI 54941
Monday through Friday 7:30 am to 4:00 pm
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Shoreline Boat Center
509 Commercial Ave, Green Lake, WI 54941-8824
Holmen 2
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Holmen Marine
116 Holmen Dr N, Holmen, WI 54636-9312
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Upstream Again
328 Northstar Rd Ste 103, Holmen, WI 54636-7920
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Rock County Jet Ski Pwc Rpr
211 Glen St, Janesville, WI 53545-2421
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Vico Marine
1620 Newport Ave ste 100, Janesville, WI 53545
Monday - Friday from 8:00 AM - 4:00 PM Central Time
Kaukauna 2
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Dave's Sport & Marine
N244 State Highway 55, Kaukauna, WI 54130
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Schmidt Boat Lifts and Docks
N2223 W Frontage Rd, Kaukauna, WI 54130-9764
Mon-Fri 9-5, Sat 10-2
La Valle 2
-
Countryside Marine
E4275 WI-33, La Valle, WI 53941
Mon - Fri: 9 am -5 pm, Sat: 10 am - 2 pm, Sun: CLOSED
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Brando's Enterprises
E4249 State Road 33, La Valle, WI 53941-9136
Lakewood 2
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Schmidt Boat Lifts and Docks
15589 WI-32, Lakewood, WI 54138
Monday - Friday: 9 am - 6 pm, Saturday: 10 am - 2 pm
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Schmidt Boat Lifts & Docks - Lakewood
15589 State Highway 32, Lakewood, WI 54138
Monday - Friday: 9 am - 6 pm, Saturday: 10 am - 2 pm
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Artisan Springs
686 State Highway 57, Luxemburg, WI 54217
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Simonar Sports
1601 Main St, Luxemburg, WI 54217-1311
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Waters Marine
5668 US Highway 51, Manitowish Waters, WI 54545-6322
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CBS Repair And Detailing
14285 Tower Rd, Manitowish Waters, WI 54545
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The Boat House Manitowoc
6000 County Rd JJ, Manitowoc, WI 54220
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Maritime Bay Marine
3626 CR-C, Manitowoc, WI 54220
-
Nighthawk Canoes
5725 Lake Edge Rd, McFarland, WI 53558-8703
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Barry's Marine
5613 Lake Edge Rd, McFarland, WI 53558-9714
Mequon 2
-
Finval U.S.
11431 N Port Washington Rd, Mequon, WI 53092-3449
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Proton Boatworks
6020 W Donges Bay Rd, Mequon, WI 53092-4433
Merrill 2
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Aquacraft Inc
W4599 Pope Rd, Merrill, WI 54452
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Golden Hawk Llc
121 N Valley St, Merrill, WI 54452-1784
Nashotah 2
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The Boat House Lake Country
W73 E Wisconsin Ave, Nashotah, WI 53058-9768
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Aquarius Sail of Wisconsin
N47W32820 Oakwood Ave, Nashotah, WI 53058-9714
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Outboard EFI
968 150th Ave, New Richmond, WI 54017-6432
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Warner's Dock
1020 N Knowles Ave, New Richmond, WI 54017-1278
Oconto 2
-
Airbim
5639 Elm Ave, Oconto, WI 54153-9510
Mon–Fri 8:00am–5:00pm
-
Cruisers Yachts
804 Pecor St, Oconto, WI 54153-1761
Omro 2
-
Marine Tops Unlimited
2016 Daggett Dr, Omro, WI 54963
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Drakes Marine
1344 E Main St, Omro, WI 54963-1519
Onalaska 2
-
La Crosse Dock
W7221 North Shore Ln, Onalaska, WI 54650-9614
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Schafer's Marine Services
w7221 N Shore Ln, Onalaska, WI 54650
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Northwoods Service Center LLC
864 4th Ave S, Park Falls, WI 54552
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Elite Dock and Lift
438 4th Ave N, Park Falls, WI 54552
-
Great Lakes Skipper, Llc
9201 Wilmot Rd, Pleasant Prairie, WI 53158-2005
M-F: 9AM-5PM CST
-
Technical Marine Support
11114 Lakeshore Dr, Pleasant Prairie, WI 53158
-
Kasten Marine
N128W21795 Holy Hill Rd, Richfield, WI 53076-9727
Mon-Fri 9am-5pm, Sat-Sun Closed
-
Tracker Marine Boat Center-Richfield, WI
1 Cabela Way, Richfield, WI 53076-9579
Mon - Sat : 09:00 AM - 09:00 PM, Sun : 10:00 AM - 07:00 PM
Siren 2
-
Boone Docks Marine
25208 State Road 35, Siren, WI 54872-9011
Mon-Fri: 8am-3pm, Sat: 8am-noon, Sun: CLOSED
-
Docks Unlimited & Marine
24049 WI-35, Siren, WI 54872
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The Boat House Door County
2587 S Bay Shore Dr, Sister Bay, WI 54234
-
Yacht Works Inc
10967 State Highway 42, Sister Bay, WI 54234-9640
Somerset 2
-
Rapid Marine of Somerset
102 Aspen Dr, Somerset, WI 54025-7604
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St. Croix Marine And Power
102 Aspen Dr, Somerset, WI 54025-7604
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Wakeboss
2091 130th Ave, St Croix Falls, WI 54024-8149
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Arrow Marine
1956 US Highway 8, St Croix Falls, WI 54024-8112
-
Premier Powersports & Marine
7792 WI-70, St Germain, WI 54558-9122
Mon-Fri 8-5 Sat 8-4 Sun by Appt
-
Pier of d' Nort Corp.
6035 State Highway 70 E, St Germain, WI 54558
Monday to Friday, 8am to 4pm
-
Twin Lakes Marine Inc.
134 Lance Dr, Twin Lakes, WI 53181-9635
-
Louieslakeside
2631 E Lakeshore Dr, Twin Lakes, WI 53181-9371
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Keens Canvas
7427 County Rd R, Two Rivers, WI 54241
-
Two Creek Boat Launch Beach
Two Creeks Rd, Two Rivers, WI 54241
Waukesha 2
-
Action Boat House
S14W22605 Coral Dr, Waukesha, WI 53186-1538
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Anchors Aweigh
2035 S West Ave, Waukesha, WI 53189-7518
Waunakee 2
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Pharo Marine
5341 W River Rd, Waunakee, WI 53597-9529
Mon-Fri 9-5 Sat 9-12 Sun Closed
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The Boat House
5345 W River Rd, Waunakee, WI 53597-9529
Wautoma 2
-
Mark's Quality Marine And Sport Shop
W7488 State Road 21 73, Wautoma, WI 54982-7708
Mon-Sat 8am-4pm, Sun 10-2
-
Blackhawk Marine
W7461 State Road 21 73, Wautoma, WI 54982
-
MSC Inc Boat Lifts & Docks
9754 WI-54, Wisconsin Rapids, WI 54494
Monday: 8:00 a.m. - 4:00 p.m., Saturday/Sunday: By appointment
-
Galles Marine
2321 8th St S, Wisconsin Rapids, WI 54494-6158
Abrams 1
-
Power Sports Abrams
2667 E Frontage Rd, Abrams, WI 54101-9569
Allenton 1
-
All Out Marine
6638 Nickel Ln, Allenton, WI 53002-9552
Mon-Fri 9-6, Sat 9-2, Sun closed
Amherst 1
-
Amherst Marine
422 S Main St, Amherst, WI 54406-9393
Arlington 1
-
Mad City Marine/RV Sales INC.
N827 US Highway 51, Arlington, WI 53911-9779
Ashland 1
-
Superior Dive & Marine service
1508 Beaser Ave, Ashland, WI 54806-3619
Ashwaubenon 1
-
Bass Pro Shops/cabela’s Boating Center
1499 Lombardi Ave, Ashwaubenon, WI 54304-3970
Auburndale 1
-
Southside Camper Rental And Supplies
10328 County Rd E, Auburndale, WI 54412-9724
Balsam Lake 1
-
Breezy Bay Motor Sports
1950 100th St, Balsam Lake, WI 54810-2313
Mon-Fri 9-4, Sat 9-12, closed Dec-Mar
Bass Lake 1
-
Timber Marine Services
14273W CR-K, Bass Lake, WI 54843
Mon-Fri 9-5, Sat 9-3, Sun by appt
Beaver 1
-
Turtle Lake Dock LLC
252 US-8, Beaver, WI 54889
Bellevue 1
-
Fox River Marine
1854 Commercial Way, Bellevue, WI 54311
Bonduel 1
-
Sport Shop Bonduel
230 S Cecil St, Bonduel, WI 54107
Boulder Junction 1
-
Boulder Marine Center
10444 Main St, Boulder Junction, WI 54512-9764
Brillion 1
-
Redin Waterfront Equipment
W1064 US-10, Brillion, WI 54110
-
Awesome Boat Sauce
3590 N 126th St, Brookfield, WI 53005-2411
Buchanan 1
-
Anchor Marine
500 Van Roy Rd, Buchanan, WI 54915
Buffalo 1
-
Marshland Marine Systems
S3550 Co Rd P, Buffalo, WI 54629
Cable 1
-
Runamuk Rides
43555 US Highway 63, Cable, WI 54821-2000
Cadott 1
-
Marine Plus
8877 County Highway K, Cadott, WI 54727-5512
Cambridge 1
-
Lake Ripley Marine Hq
4094 Marina Ln, Cambridge, WI 53523
Cameron 1
-
5 Star Sonar and Rigging
606 N 3rd St N, Cameron, WI 54822
Carlton 1
-
Kubec’s Marine and Powersports LLC
E3687 Co Rd J, Carlton, WI 54216
Centuria 1
-
Kennedy Pontoons
423 5th St, Centuria, WI 54824-9013
Chetek 1
-
JH Dock and Lift Services
980 24 1/2 St, Chetek, WI 54728
Clearfield 1
-
Castle Rock Marine
N7107 WI-58, Clearfield, WI 53950
Clinton 1
-
TMC
937 14th Ave, Clinton, WI 54812-9135
Mon-Fri 8am-4:30pm
-
Running Right Marine LLC
N11850 CR-DD, Clintonville, WI 54929-9200
Clyman 1
-
Kelley's Marine
N2695 WI-26, Clyman, WI 53098
Cornell 1
-
A & D Docks and Service
22455 State Highway 27, Cornell, WI 54732-3200
Crandon 1
-
Crandon Docks and Lifts
105 E Pioneer St, Crandon, WI 54520-1623
-
Seasonal Specialists
723 23 1/2 23 3/4 Ave, Cumberland, WI 54829
De Soto 1
-
Great River Boat Express
E1398 Will Kumlin Rd, De Soto, WI 54624-8640
Delafield 1
-
Gordy's Boat Sales
1766 Milwaukee St, Delafield, WI 53018-2017
Mon 8am-5pm, Tue 8am-5pm, Wed 8am-5pm, Thu 8am-5pm, Fri 8am-5pm, Sat 8am-5pm, Sun 8am-5pm
Edgerton 1
-
Rock River Marina Service Department
10354 N Kidder Rd, Edgerton, WI 53534-8429
Egg Harbor 1
-
Spring Brook Marina & Yacht Sales
7420 Meadow Bluff Rd, Egg Harbor, WI 54209
Eileen 1
-
Lone Wolf Marine and Recreational
25180 US-2, Eileen, WI 54856
Elcho 1
-
Dvorak Dock & Lift
N11176 US Highway 45 47, Elcho, WI 54428-9429
Eldorado 1
-
Riggs Marine Service Inc
W 9092 Lincoln Rd, Eldorado, WI 54932
-
B & B Motor Sports
124 N Lincoln St, Elkhart Lake, WI 53020-2116
Elkhorn 1
-
DeckJet Watercraft
W5180 Jason Rd, Elkhorn, WI 53121-2466
Ellison Bay 1
-
Garrett Bay Boat Launch Beach
Garrett Bay Rd, Ellison Bay, WI 54210
Florence 1
-
Nine Lakes Sport & Marine
Business Garage, 4553 Old Hwy 69, Florence, WI 54121
Fontana-on-Geneva Lake 1
-
Lake Geneva Marine Co
454 Lake St, Fontana-on-Geneva Lake, WI 53125-1246
-
River North Boatyard
W6745 State Road 106, Fort Atkinson, WI 53538-9599
Mon-Fri 9-5/6, Sat 9-2, Sun 9-12
Franklin 1
-
Kendor Marine
5713 W Ryan Rd, Franklin, WI 53132
Frederic 1
-
Brenizer Motorsports
2964 150th St, Frederic, WI 54837
Fredonia 1
-
JD Outboards
West Building-Boat Shop, N7277 WI-57, Fredonia, WI 53075
Gillett 1
-
Montego Bay Pontoons
39 N Harding Ave, Gillett, WI 54124-9016
-
West Marine
4141 S 76th St, Greenfield, WI 53220
-
M-W Marine
11901 W Janesville Rd, Hales Corners, WI 53130-2352
Hartford 1
-
Kasten Marine
857 W State St, Hartford, WI 53027-1063
Mon-Fri 9-5, Sat-Sun closed
Hartland 1
-
Sun Sport Marine Inc
710 Rose Dr, Hartland, WI 53029-8351
Herbster 1
-
Miller Boatworks
15175 Spruce Tree Dr, Herbster, WI 54844-4505
Horicon 1
-
Horicon Marsh Boat Tours
305 Mill St, Horicon, WI 53032-1444
Houlton 1
-
Bridgeport Marine
1441 Main St, Houlton, WI 54082-2041
Hubbard 1
-
Ox-Bo Marine
N5350 Club Grounds Rd, Hubbard, WI 53039-9600
Iola 1
-
Recon Boats
E2738 WI-161, Iola, WI 54945
Jackson 1
-
Kettle Marine
W220N16712 County Road P, Jackson, WI 53037-8995
Juneau 1
-
BT Custom LLC
N4881 St Helena Rd, Juneau, WI 53039-9636
Kewaunee 1
-
Accurate Marine & Storage LLC
203 Dodge St, Kewaunee, WI 54216-1402
Mon-Fri 8-5, Sat 8-12
Kossuth 1
-
J & K Marine Service LLC
7427 County Rd R, Kossuth, WI 54241
Kronenwetter 1
-
M&J Marine
1480 Kronenwetter Dr, Kronenwetter, WI 54455-9003
Lac du Flambeau 1
-
Jim's Small Engine Repair
14166 Little 10 Ln, Lac du Flambeau, WI 54538
Lake Delton 1
-
Dells Watersports Boat Rentals
255 Wisconsin Dells Pkwy S, Lake Delton, WI 53965-8305
Mon-Sat 8-6
-
The Boat Center
2031 S Prairie View Rd, Lake Hallie, WI 54729-5588
Mon-Fri 9am-5pm, Sat 9am-1pm
-
Marine Doctors LLC
W8429 County Rd B, Lake Mills, WI 53551
-
Northern Edge Sport & Marine
6200 US-45, Land O Lakes, WI 54540
Larsen 1
-
Zellmer Marine
8362 County Road MM, Larsen, WI 54947-9504
-
Fox River Prop
1208 E Main St, Little Chute, WI 54140
Lomira 1
-
The Boat Doc
N11463 Columbia Dr, Lomira, WI 53048-9766
Mon 9-6, Tue-Fri 9-5, Sat 9-12
Marinette 1
-
Waterfront Sport And Marine
2990 Cleveland Ave, Marinette, WI 54143-3739
Menasha 1
-
Valley Marine Mart Inc
100 Water St, Menasha, WI 54952-3038
Mon-Fri 8-5, Sat 9-12
-
O'gorman's Marine Service
N56W13400 Silver Spring Rd, Menomonee Falls, WI 53051-6145
-
Anchor Marine
E5608 County Rd BB, Menomonie, WI 54751
Mercer 1
-
Lance's Snowmobile & Small Engine Repair
120 US-51, Mercer, WI 54545
Merrimac 1
-
Ferrylanding Marine Inc
217 Wisconsin, Merrimac, WI 53561-9524
Mon-Fri 8-5, Sat 9-1
Milton 1
-
Boat Rx
1223 E Storrs Lake Rd Unit 2, Milton, WI 53563
Minong 1
-
Link Recreational
304 US-53-Br, Minong, WI 54859-4413
Montello 1
-
Johnson's Boats & Motors
524 Underwood Ave, Montello, WI 53949-9250
Mon-Fri 8-5, Sat 8-2
Mosinee 1
-
Ron Meyer Marine and Motoring
1770 WI-34, Mosinee, WI 54455
Mountain 1
-
Schinks Marine and Motorsport LLC
14057 WI-32, Mountain, WI 54149
Muskego 1
-
Mw Marine
S63W13951 W College Ave, Muskego, WI 53150
Necedah 1
-
Throttle Out Marine and Powersports
W4745 Marion Way, Necedah, WI 54646
Neenah 1
-
Ship Shape Detailers
951 Grove St, Neenah, WI 54956-3849
New Auburn 1
-
TSB Lakefront Restoration and Diving
27474 WI-40, New Auburn, WI 54757
New London 1
-
Sportsman's Marine
1910 Hillshire Dr, New London, WI 54961
North Prairie 1
-
Fountain Of Youth For Boats
96 N Oakridge Dr, North Prairie, WI 53153-9795
-
Dal-Tech Boatworks
2650 E Ryan Rd, Oak Creek, WI 53154
Mon 8am-5pm, Tue 8am-5pm, Wed 8am-5pm, Thu 8am-5pm, Fri 8am-5pm, Sat 8am-12pm
Ogdensburg 1
-
Sierra Marine Repair & Restoration
N5228 County Hwy E, Ogdensburg, WI 54962
Okauchee 1
-
Northside Prop Shop
N49W34652 Wisconsin Ave, Okauchee, WI 53069-9717
Osceola 1
-
Geyer's Marine Service
649 240th St, Osceola, WI 54020
Palmyra 1
-
MSG Prop Shop LLC
N841 Co Rd H, Palmyra, WI 53156
Pearson 1
-
Motor Sports Marine LLC
N10306 State Highway 55, Pearson, WI 54462-8032
Mon-Thu 9am-5pm, Fri 9am-6pm, Sat 9am-3pm
Pickerel 1
-
EZ Dock Floating Dock Systems
8227 CR-DD, Pickerel, WI 54465-9216
Pine Lake 1
-
Duke's Outboard Services
4125 Trails End Rd # A, Pine Lake, WI 54501
Portage 1
-
Professional Marine Repair LLC
109 W Mullett St, Portage, WI 53901
Porterfield 1
-
Shebuski Fiberglass, LLC
N8009 State Highway 180 S, Porterfield, WI 54159-9509
Poygan 1
-
Advanced Outboard Marine
7890 County Rd D, Poygan, WI 54963
-
Lake Wisconsin Ski Boats, L.l.c.
955 15th St, Prairie Du Sac, WI 53578-2010
Prescott 1
-
Tetzlaff Yacht Sales
451 2nd St, Prescott, WI 54021-1638
Quincy 1
-
Edgewater Marine
2346 County Road Z, Quincy, WI 53934-9637
-
DOCKshop
1421 Lincoln St, Rhinelander, WI 54501
-
Crystal-Pierz Marine
2022 22 1/2 Ave, Rice Lake, WI 54868-9106
Roberts 1
-
Roberts Marine
109 E Maple St, Roberts, WI 54023-9703
Rubicon 1
-
Sinbad Marine
1761 Woodland Road, Rubicon, WI 53078
Saint Francis 1
-
Macks Motors
4224 S Kinnickinnic Ave, Saint Francis, WI 53235-5509
Sand Lake 1
-
BD Marine Services
6537 N County Rd E, Sand Lake, WI 54876
Saratoga 1
-
Badger Marine
715 WI-73, Saratoga, WI 54457-7466
Sevastopol 1
-
Harvey Yacht Sales
6018 Trillium Ln, Sevastopol, WI 54235-9753
Seymour 1
-
Boatec
111 Foote St, Seymour, WI 54165-1108
Shell Lake 1
-
Shell Lake Marine
800 N Lake Dr, Shell Lake, WI 54871
Mon-Fri 8-4:30 Sat 8-2 Sun Closed
Spooner 1
-
Lakes & Trails Marine and Small Engine
W7586 Highway 70, Spooner, WI 54801-7603
Stephenson 1
-
Twin Bridge Four Seasons
W11353 County Road X, Stephenson, WI 54114-8003
Mon-Fri 8-4 Sat 9-12 Sun by Appt
-
CenterPoint Marine Inc. (Relocating and under new business name of JH Marine LLC. Same phone number new address)
3625 Patch St, Stevens Point, WI 54481-4901
Stone Lake 1
-
Stone Lake Powersports
16170 WI-70, Stone Lake, WI 54876
-
Quam's Marine and Motorsport
1901 Barber Dr, Stoughton, WI 53589-3020
Sullivan 1
-
Sun Sport Marine
502 Madison Ave, Sullivan, WI 53178-7102
Mon-Fri 10-5 Sat 9-1 Sun Closed
-
Marysville Marine Distributors - Wisconsin
282 Progress Way, Sun Prairie, WI 53590
Sussex 1
-
Northwoods Marine
N53W24880 S Corporate Cir, Sussex, WI 53089
Tomahawk 1
-
Meyers Marine
129 N 4th St, Tomahawk, WI 54487-1346
Mon-Thu 8-5 Fri 8-5:30 Sat 8-3 Sun Closed
Trego 1
-
Wild River Sport & Marine
N7023 Mackey Crk Rd, Trego, WI 54888
-
Props Ahoy Inc
1211 53rd Dr, Union Grove, WI 53182
Van Dyne 1
-
Wendts Marine Inc
N9691 Lakeshore Dr, Van Dyne, WI 54979-9703
Mon-Fri 9am-5pm Sat-Sun Closed
Vernon 1
-
Milwaukee Motorsports
W228S6925 Enterprise Dr, Vernon, WI 53103
Vienna 1
-
Boat House of Madison
5864 Easy St, Vienna, WI 53597-9645
Appointment Only
Washburn 1
-
Ross Marine
77300 Washington Ave, Washburn, WI 54891
Washington 1
-
SIM Yamaha
1475 S Shore Dr, Washington, WI 54246
-
Dave's Turf & Marine
2755 E Gate Dr, Watertown, WI 53094
Wausau 1
-
Rib Mountain Marine
110 Flieth St, Wausau, WI 54401
Mon-Fri 9-5 Sat-Sun Closed
Weston 1
-
Tommy Docks
8608 Progress Way, Weston, WI 54476
Windsor 1
-
Artisan Boat And Body Repair
6662 Lake Rd, Windsor, WI 53598-9768
Winneconne 1
-
Jechort's Wood Boat Works
200 W Enterprise Rd, Winneconne, WI 54986-8531
Woodruff 1
-
Plowman's Marine Inc.
382 US-51, Woodruff, WI 54568
Mon-Fri 9-4 Sat 9-12 Sun Closed
Also in Wisconsin
- Motorcycle Dealers243
- Boat Dealers with Service & Repair236
- RV Dealers & Repair Shops178
- Boat Dealers with a Parts Department126
- Trailer Dealers119
- Used Boat Dealers99
- Powersports & Motorsport Stores80
- New Boat Dealers75
- Boat Dealers with On-Site Storage72
- Boat Dealers Offering Financing55
- Boat Winterization and Shrink Wrap38
- New and Used Fishing Boats for Sale35
- Pontoon Boat Dealers32
- Boats for Sale and Marine Inventory22
- Boat Dealers Offering Marine Loans and Financing16
- Boat Dealers Accepting Trade-Ins and Buyouts9
- Center Console Boats for Sale and Service8
- Boat Financing and Marine Loan Options8
Good to know
What is the difference between buying from a dealer and a private seller?
Dealers typically offer structured financing, handle title transfers and registration paperwork, and often provide short-term warranties or pre-delivery inspections. Buying privately may offer lower upfront prices, but you assume all responsibility for mechanical surveys and clear title verification.
Do boat dealers accept trade-ins or sell on consignment?
Many established dealers accept trade-ins toward new or newer used models, provided the trade passes a hull and engine inspection. Others operate consignment programs where they market your vessel on their lot for a percentage fee, usually ranging from 10% to 15% of the final sale price.
Should I get a professional marine survey when buying from a dealer?
For larger or higher-value pre-owned boats, hiring an independent accredited marine surveyor is a standard safeguard. Even if a dealer conducts an in-house safety check, an independent survey gives you an unbiased assessment of the hull, transom, electrical systems, and powertrain before you sign.
How to register a boat?
Boat registration is handled by state natural resources or motor vehicle departments upon submitting proof of ownership, a bill of sale, and required registration fees. After processing, you will receive official registration numbers and validation decals to display on your hull. Marine agencies across Wisconsin are available via BoatDealerAtlas with 392 local resources to guide your purchase.
How to get a boating license?
Obtaining a boating license generally requires completing an approved safe boating course online or in person, followed by passing a knowledge exam. Upon passing, state authorities issue a boater safety education card valid for life. Explore 392 marine services in Wisconsin on BoatDealerAtlas for local safety course recommendations.